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Beefeater Global
Starting with the renovation of the flagship dry gin design, the Beefeater brand has established more of a cutting edge, enjoying new editions such as London Garden and more recently Pink, which has become Beefeater’s most successful NPD launch in its history.
 Renovation of the iconic flagship bottle. |  Creation of an exclusive edition for the Visitor’s Centre. |  Creation of a Beefeater ‘B’ signifier for shorthand brand application. |
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 Creation of the super successful London Pink with an edgy new attitude. |  Year on year ever-changing exciting limited editions. |
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