Cadbury Glow

A strategic global launch for Mondelez, to establish its footing in luxurious pralines, with highly successful launches in India, South Africa and Singapore, with Air leading all of the Structural and POS design.

Structural packaging innovation to create a gifting ritual.	True to the brand promise – Make the Moment Glow.	Consideration of strong shelf ready packaging.
Dynamic displays amplified the opening ritual.	Pop-up Store design for airports.

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Cadbury Glow

Structural packaging innovation to create a gifting ritual.

True to the brand promise – Make the Moment Glow.

Consideration of strong shelf ready packaging.

Dynamic displays amplified the opening ritual.

Pop-up Store design for airports.

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