Bottles of Snapple Kiwi, Fruit, and Tea flavors against a city background.

Snapple Europe

Brand Pack Design Development

Snapple, the USA’s No. 1 brand in premium juices and iced teas, needed a new look to connect with European consumers and showcase its quirky New York personality, which we created alongside a full Marketing Toolkit.

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Each of the fruit flavour names is built from NYC high rise buildings!	Colourful fruit photography helps build a strong presence on Instagram and Facebook.	Independents are where the bulk of sales are, so strong communication within Wholesale is critical.
Novel take-away pizza boxes with sample bottles were sent to customers and key influencers.	A colourful comprehensive Marketing Toolkit provides markets with all the assets required for local development.

Snapple Europe

Each of the fruit flavour names is built from NYC high rise buildings!

Colourful fruit photography helps build a strong presence on Instagram and Facebook.

Independents are where the bulk of sales are, so strong communication within Wholesale is critical.

Novel take-away pizza boxes with sample bottles were sent to customers and key influencers.

A colourful comprehensive Marketing Toolkit provides markets with all the assets required for local development.